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P. 31

2019 Eunoia

Picture 1: The boycott logo uses Japan’s red rising sun icon  Lee Yu-kyung

SaoBcoiaylcMotetdoifaJUapsearns Demand

Japan announced that it would tighten restrictions on the sales of three chemicals used to make high-

end computer chips and digital displays to Korea. Japan formally removed Korea from its economic “white

list,” abandoning the trust established between the two Asian economic powers. Koreans have shown

their anger with their wallets. Korean consumers have responded by starting a boycott and setting up

social media accounts that suggest alternatives to Japanese products, and they say they have no plans

to stop. Koreans are being encouraged to shop at

SPAO instead of Uniqlo. They’re also urging people

to consider Able C&C Co.’s Missha beauty products

instead of those sold by Shiseido Co. and beers

from Hite Jinro Co. instead of those from Asahi

Group Holdings Ltd.

But some say we will need more than new rules

and consumer boycotts to reconcile the two

allies. The two countries have become deeply

intertwined1) over the decades with a trade                   Picture2 boycott of Japanese consumer goods

_________________________________
1) intertwine 밀접하게 관련되다.

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